Join AI for Service Businesses: Build What Your Business Needs, With AI
For service business owners

Build the apps, sites and systems your business needs. With AI.

No code. No developer. No agency budget. Join the community where service business owners learn to build what they actually need with AI, safely, properly, and faster than you'd think.

Standard is £99 a year. Premium, with all my software, is £99 a month.
Three tools built with AI: Relavo's assistants, Advoro's revenue dashboard and a Zenitro diagnostic report

You didn't start a business to become the tech department. But here you are.

Somewhere between winning the work and doing the work, a second job appeared. Nobody hired for it. It just landed on you.

  • You need a simple tool to handle a job, and the quotes to build it start at four figures.
  • You've got the ideas. You just can't turn them into anything that actually works.
  • You're paying for six tools to do five jobs, and you're not sure two of them earn their keep.
  • You know AI could change how you work. You just don't know where to start, or who to trust.

None of this is a skills problem. You're good at the work. You've just never been shown how to make AI build the rest.

The people building are not smarter than you. They just started.

Building with AI isn't a secret skill reserved for developers. It's a method. A repeatable way of directing AI to build real, working things, without writing a line of traditional code. Anyone can learn it. Most people just haven't been shown how yet. You're about to be.

The part nobody else teaches

Build safely. Build ethically. Build like it matters.

Here's what most people teaching AI won't tell you. Moving fast with AI is easy. Moving fast without landing yourself or your clients in trouble is the part that actually takes skill, and almost nobody is teaching it.

When you build with AI you're handling real things. Client data. Private information. Your reputation. Get it wrong and a clever tool becomes a genuine liability: a leak, a breach, a client relationship damaged, work you can't stand behind.

I care about this deeply, and it's built into everything here. You'll learn to build things that aren't just impressive but safe, secure and ethical. How to protect data, handle sensitive information properly, and use AI in a way you can be proud of and your clients can trust.

Building something that works is one thing. Building something you can stand behind is what actually protects your business.

Everything inside the community.

All of this comes with Standard, for £99 a year. Premium adds my software on top. Take what moves the dial for your business, leave the rest.

The method

Claude OS

My system for turning AI into your build partner. The backbone of everything you’ll build.

Build properly

The AI Build Standards

The twenty-six prompts that hold a build to a professional standard. Sold separately, included here.

Win work

The Art of the Audit

The exact process I use to win consulting work with AI, ready for you to use.

Build fast

Site Sprint & Ship Sprint

Build and launch real things fast, step by step, from idea to live.

Grows with you

A growing classroom

Courses, tutorials and step-by-step resources that grow as the community does.

Live support

Stuck? Let’s Fix It!

Live sessions to get you unstuck. Send in what you’re wrestling with beforehand and leave moving again.

Fortnightly

Workshops and replays

A workshop every fortnight on what matters right now, and a replay library for the ones you miss.

Built in

Safe & ethical building

How to build in a way that protects your data, your clients and your reputation.

You’re not alone

A community that gets it

Other service owners building the same things, plus direct support from me.

Always growing

Everything I add

Your membership covers everything that is in here now and everything I add while you are a member.

Toni Martin

I don't teach things I haven't done.

Hi, I'm Toni. I've spent years in the engine room of service businesses. Thousands of support tickets, hundreds of tools, systems and launches. Then I discovered I could build and sell real AI apps and systems myself, without a developer or an agency budget.

Relavo, my AI assistant platform, and Kestry, my customer support desk, are fully working products I built with the exact method I teach here. Not demos. Not mock-ups. Real software, running real businesses, and both come with Premium. That's the method. It's what you'll be building with, and I build alongside you.

Take a look inside.

This isn't a lonely course you start and abandon. It's a living community of service owners building real things, sharing wins, and getting unstuck together.

The classroom, the sprints, the workshops and the support all live in one place, and it grows every week.

The AI for Service Businesses classroom: Start Here, Zero to Deployed, Claude OS, The AI Build Standards, The Site Sprint and The Ship Sprint

Real people. Real things, shipped.

Not screenshots of demos. Actual builds by members, running in their actual businesses.

"I built a new booking system to replace Acuity."
It reflects my brand, and it does all the tasks I need without paying an assistant, and without the constant errors that were costing me time and money.
Claire Schrader
"I deployed a private client portal for my business."
It starts with a diagnostic and builds a business plan, pitch deck and quarterly plans, with a personalised dashboard the client feeds into. I’m so chuffed and excited.
Caron Pollard
"A sales page I’m really proud of, live and linked to Stripe."
Built and imported to my website with sales email automation running, all in the spaces between client calls, work, family and life. It would have taken me hours and countless headaches before.
Clare Flaxen

Join the community. Build something real.

Two plans. The community on its own, or the community with all my software.

Standard
£99a year
$129 a year through Skool
The community, the training and live support.
  • Practical AI training across five business areas
  • Comprehensive prompts, templates and resources
  • Mini tools including Prompt Architect and calculators
  • Fortnightly workshops and replay library
  • Community support for questions and feedback
  • “Stuck? Let’s fix it” live support, with questions submitted in advance
Join Standard
Includes the software
Premium
£99a month
$129 a month, or $1,290 a year through Skool
Everything in Standard, plus my software.
  • Everything in Standard, plus:
  • Win clients and save time with Relavo, Draftd, Zenitro, Kestry and Advoro
  • Future software added to Premium as it launches
  • Monthly Inside the Tools sessions and replays
  • Guidance on putting the platforms to work in your business
Join Premium

You choose your plan on Skool, which bills in US dollars. Cancel whenever you like.

Still on the fence? Let's sort that.

I’ve never built anything technical before.
Perfect. Most people here started exactly there. The whole method is built for non-technical service owners, step by step, no code.
I don’t have much time.
You don’t need much. The sprints are built to get you from idea to shipped fast, and you go at your own pace.
How much does it cost to use the tools?
The method uses AI tools that are low cost or free to start, and I show you exactly what you need. No agency budgets, no expensive software.
What’s the difference between Standard and Premium?
Standard is the whole community: the training, prompts, templates, mini tools, workshops and live support. Premium is all of that plus my software, Relavo, Draftd, Zenitro, Kestry and Advoro, any new software as it launches, monthly Inside the Tools sessions and guidance on putting it all to work in your business.
How does the payment work?
Standard is £99 a year and Premium is £99 a month. Skool takes the payment and only bills in US dollars, so you’ll be charged $129 a year for Standard, or $129 a month, or $1,290 a year for Premium. You can cancel whenever you like and you keep access until the end of what you’ve paid for.
Will this still be relevant in six months?
More than ever. The community grows as AI does, with new content added regularly, and your membership covers all of it.
What if I miss a session?
Sessions are recorded and land in the community, so you never lose out.

Build something that changes your business this week.

You've had the ideas. Now you get the method, the tools and a community that builds properly, from £99 a year.

Choose your plan
Paid through Skool in US dollars ($129 a year). Cancel whenever you like.